band identity (sorry for interrupting)

band identity (sorry for interrupting)

 

A visual identity built for tension, ambiguity, and emotion—this system for Sorry For Interrupting leans into the space between clarity and chaos. Inspired by the band’s layered sound and introspective tone, the work balances raw, expressive elements with intentional structure, giving it room to feel human while still holding together across real-world use.

This wasn’t a one-shot design—it was a collaborative process. Refining, questioning, and shaping something that reflects not just how the band looks, but how they feel. The result leaves space for interpretation, letting listeners project their own meaning as much as they absorb what’s there.

More than branding—it’s a framework for identity that evolves with them.

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Malcolm Bellew | Misled.Mastermind

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